Factpitch audits each prospect's website, writes a short email that states only what it verified, links a free report as proof, and sends it from your own mailbox after you approve it.
Generic AI personalisation ("Loved your recent post…") is everywhere and it shows. In one practitioner test, generic AI openers got about 1% replies while situation-based messages got about 9%. AI-written openers also make things up in a meaningful share of cases.
Factpitch only states what it measured on the prospect's own website, and links the evidence.
Paste websites, upload a CSV, or import US city/county .gov domains by state.
Built-in checks or your own scanner. Contacts come only from the site's published pages.
Templates fill with measured facts. Missing fact = no email. Legal threats are blocked.
Sent from your mailbox, with one follow-up. Report views and replies tracked per campaign.
Homepage tested in a real browser with axe-core against WCAG 2.1 AA. Failing elements listed by selector.
Opens every linked PDF with pdf.js: scanned images with no text layer, untagged files, missing titles. Each file listed as evidence.
Every PDF linked from the site, plus broken links.
SPF, DMARC policy and MX straight from public DNS. "Anyone can send mail as you" is hard to ignore.
HTTP→HTTPS redirect, HSTS, CSP, clickjacking and MIME-sniffing protection.
Title, description, H1, image alt text, mobile viewport, language, sitemap.
Google PageSpeed mobile score and Largest Contentful Paint.
Have your own product that measures something? Plug it in with a signed webhook. Its facts become email variables.
Run proof-first campaigns, or plain cold email with your own copy and CSV columns. Same safety rails either way.
Email 1 plus up to three follow-ups in the same thread, each a set number of days apart.
Write several subjects; prospects are split evenly and reply rate is shown per variant.
Spread sending across several mailboxes. Follow-ups always stay on the mailbox that started the thread.
Only send on chosen days and hours in your prospects' timezone, spaced out within daily limits.
Reads your inbox over IMAP; a reply or bounce stops the sequence instantly.
Extra CSV columns become {{custom1}}, {{custom2}}… A missing value means no email, never a broken one.
RFC 8058 unsubscribe header, footer link, and a workspace-wide do-not-contact list.
Prospects, contacts, sources, report views and outcomes, ready for your CRM.
No audits needed: classic cold email with fact-locked variables and the claims guard.
Send local businesses their real speed, SEO and accessibility gaps instead of "Can I redesign your website?"
ADA Title II dates are 26 Apr 2027 and 26 Apr 2028; the EU Accessibility Act is in force. Show each organisation its own failing pages.
Thousands of domains have no DMARC or sit on p=none. Show them the DNS record, not a pitch.
Import every US city or county .gov domain by state from CISA's registry, then audit and reach the published contact.
Nothing is ever sent until you approve it.
Blocks lawsuit, liability, penalty, violation and pressure language before it reaches you.
URLs, selectors and DNS records, plus the method used.
No shared sending pools. Replies land in your inbox.
One-click unsubscribe header plus a link in every email. Suppressed forever.
Obeys robots.txt, 1 request/second, identifies itself.
| Factpitch | Audit tools | Clay | AI SDRs | |
|---|---|---|---|---|
| Measures a real problem on each prospect | ✓ | ✓ | API plumbing | no |
| Finds the published contact | ✓ | no | paid credits | bought data |
| Writes the email from verified facts only | ✓ | no | no | no |
| Blocks legal threats & pressure language | ✓ | no | no | no |
| Nothing sends without your approval | ✓ | n/a | n/a | often auto-sends |
| Sends from your own mailbox | ✓ | no | needs another tool | shared pool |
| Public report as proof | ✓ | ✓ | no | no |
| Starting price | Free / $29 | ₹199+ | $185/mo + credits | $0.04/email |
Audit tools = ClearAudit, AuditPitch, MyWebAudit. AI SDRs = Explee, 11x, Artisan-style agents. Prices as published in 2026.
Dentists in Austin, law firms in Dubai, restaurants in Indore: search Google Places by category and city. Only operational businesses with their own website are added.
Every US city, county and special district from CISA's official .gov registry, filtered by state — the ADA Title II cohorts.
Upload a CSV of websites (and contacts if you have them), with any extra columns as personalisation variables.
Contacts: the address published on the prospect's own site first; otherwise a Hunter.io address seen on a live page within the last year that passes verification. Addresses are re-checked before sending if they're older than 30 days.
Try proof-first outreach on a small list.
For freelancers and solo founders.
For SaaS teams with their own scanner.
For agencies running outreach for many clients.
In the US, B2B cold email is legal under CAN-SPAM if it is honest, identifies you, includes a postal address and a working opt-out. Factpitch enforces all four. In the EU/UK you need a legitimate-interest basis and must honour objections immediately; we only use addresses the organisation itself published, and every email offers a one-click opt-out. This isn't legal advice.
Factpitch sends from your own mailbox at low volume (20–50 a day by default), spaces messages out, never adds tracking pixels, and stops on reply, bounce or opt-out. Use a separate outreach domain with SPF, DKIM and DMARC.
Every finding links its evidence (the URL, selector or DNS record) and the method used, so you can check before approving. If DNS or a page can't be read reliably, the check reports an error instead of guessing.
Only from pages on the prospect's own website (contact, about, accessibility pages), with the source page saved. We never guess email patterns or buy lists. You can also upload your own.
Yes, if you want: describe what you sell and Claude drafts the subject lines, first email and follow-ups as a template. The AI never invents facts about a prospect — every number and finding is filled in from that prospect's audit, and drafts that contain made-up numbers or legal threats are rejected automatically. You review before anything sends.
Pick by business type: local businesses by category and city (Google Places), US public sector by state (official .gov registry), or your own CSV. Factpitch then finds the contact published on each website, or a recently-seen, verified address from Hunter.io when the site has none.
You can, but we recommend a separate look-alike outreach domain (for example tryyourbrand.com). Factpitch's domain checker shows exactly which SPF, DKIM and DMARC records to add for Google Workspace, Microsoft 365 or Zoho.
Paste any website. You'll get the report and the email it would draft.